Behind the Scenes of Professional

Fashion Photography Shoot in Miami Beach FL

with Joseph Cristina Fashion Photographer from Allure Multimedia

As a fashion photographer that absolutely loves working with fashion designers, this gig was a dream. I had the opportunity to put the Hasselblad H4D-40 medium format 40 megapixel digital camera through it’s paces in a non-traditional “Real World“, “On Location”, “Run and Gun Style“ high fashion photography shoot. It was like giving a kid the keys to a candy store, I’m still on a sensor high! The entire shoot was shot with the Hassy and a backup Canon 5DMK II as a control unit!

Run & Gun was my theme – unlike many, I decided to detach this $27,000 camera kit from it’s umbilical cord and shoot untethered with high speed UDMA SanDisk 16GB & 32GB Memory Cards.

So …

NO Cables

NO Laptop

NO Pro Lighting (580ex II’s + Pocket Wizards Only)

= Light Weight, Mobile & Tons of Fun!

The shoot took place in sunny Miami, Florida at Shake-A-Leg Miami Aquatic Center and Marine Academy. You may see some familiar locations in the images as several segments of the USA Network hit TV show “Burn Notice” were filmed there (sailing dock as well as the private island).

Our 10 hour day included 11 creatives all collaborating to make this project a success. Trevor Current of CurrentPhotographer.com flew down to Sunny Miami Florida to cover this location fashion shoot. We’ll be posting a full review of my experiences with the H4D-40 soon, so stay tuned!