The Creating of an Image & Professional Branding of a Company 2

The Creating of an Image & Professional Branding of a Company

I’m publishing this short entry as a follow up to my previous article entitled ” Professional Branding Portraiture Photography – Ditch the 80’s Real Estate Head Shot “. Let me beginning by giving you some background: A few weeks back the studio receives contact from a brand new company which was in need of a “Look”, a “Brand”, or “Image” to allow their clients to recognize them immediately when seeing their promotional materials.

This strong association between the Company and the Brand is one of the most critical factors when starting a new venture and is so often over looked..

Professional Corporate Branding Design & Photography by Joseph Cristina of Allure Multimedia, LLC

American Heart Association Gala Event Heart Ball North Palm Beach Florida - Professional Gala Event Photography by Joseph Cristina * Allure Multimedia

American Heart Association Gala Event Heart Ball 2010 North Palm Beach Florida

This was a amazing gala event raising money & awareness for the American Heart Association. Honorary Chair was the one and only, New York Jets Hero and Legion, Joe Namath.

Sidenote: Joe Namath was down to earth, wonderful to speak to and really understanding while having to photograph him for over an hour in his VIP room seen above! What a great sport!

For Professional Gala Event Photography, For Profit & Non-Profit Event Coverage or confidential celebrity photos sessions, drop us a line!

Professional Model Photographer: Head Shot : Comp Card : Portfolio * Photo by Joseph Cristina - Allure Multimedia

The Role of a Professional Modeling Portfolio Photographer

The Role of a Professional Modeling Portfolio Photographer

Recently I had the absolute pleasure to work with a great model with tons of spark and a good head on her shoulders. Above you can see a few of the snaps made during this studio session.

Modeling Portfolio Photography, like Head Shots or Comp Cards must depict the client in their most SALABLE light. The difference between the Portofolio, Head shots and Comp Cards is simply the number of photographs a model has to use to “get the job”, so to speak.

An easy way to look at this is simply —- The Head Shot is your Business Card; The Comp Card is your Invitation to get in the door; while your Portfolio is the eclectic representation of YOU as a model that will open the greatest number of doors and ultimately “seal the deal” with the agency or art director.

A professional photographer should not only focused on making stunning images but creating an inherent value to the product, service or client photographed.

For professional modeling photography based in sunny West Palm Beach South Florida, do not hesitate to contact us @ 561.762.8968 or drop us a note via our contact form.

Allure Multimedia Professional Commercial Photographer * Q: ISO vs Strobes vs Monolights 2

Will higher useable ISO create a resurgence of small Strobes vs Monolights?

As an event and commercial photographer base in West Palm Beach, FL, I’m continuously replacing old gear with new to increase productivity. Well, yesterday I began searching for a new set of studio strobes as ours are… let’s just say… getting at bit long in the tooth!

Jumped head first into researching which of today’s monolights was not only high quality but also were the best bang for the buck. While reading reviews and of course asking friends and fellow professional photographers, @trevorcurrent, @photojack, @lensflare35, @newmediaphoto, just to name a few, on Twitter — my second home. Quickly it became apparent that this cross section of well-recognized Pros would have answers as diverse as the style of photography they worked in. From Alien Bee to ProFoto and everything in between!